THE PRESS ROOM - for immediate release

Vélo Québec presents the official schedule for the inauguration of the Route verte

>> par Vélo Québec Association  Montreal, May 3, 2007 - The Route verte is a bicycle route extending for over 4,000 kilometres, developed over more than twelve years by almost a thousand different organizations throughout Quebec. Various activities will be held in June, July and August to mark the inauguration of the most extensive bicycle network in the Americas.

A special event will be held on Friday, August 10, 2007: in the morning, official ceremonies will take place in 25 towns and cities across Quebec, along with various rides and festivals for the general public. These activities will pay tribute to builders of local segments of the Route verte. And in the afternoon, Domaine de Maizerets in Quebec City will be the setting for a major bicycle tourism gathering, as 2,000 Grand Tour participants meet up with numerous members of the region’s cycling clubs.

In addition to the official ceremonies in these 25 municipalities, about forty other events will keep people throughout Quebec riding in time with the Route verte all summer long. Complete details are available in the official Schedule of Activities (48 pages), now available at all PROXIM pharmacies and most bicycle shops.

Vélo Québec Association is also directly overseeing three special initiatives:

July 16 - August 10 • Destination Route verte 07 Six young people will criss-cross the various regions of Quebec to encourage people to hop on their bikes and explore their Route verte. Daily press events and a regularly updated blog at www.routeverte.com.

August 5-10 • International Mobile Forum on the Route verte During a six-day travelling conference, the Route verte will undergo its initial examination by a group of international experts who specialize in the development of major bicycle routes. The International Mobile Forum will bring together a dozen international experts and Quebec partners involved in the development of the Route verte.

August 27-31 • Technical Tour on the Route verte For bikeway planners, managers or anyone interested in exploring the various facets of the Route verte, Vélo Québec is offering a five-day technical tour on segments of the route in southern Quebec, between Montreal and Quebec City (info: www.routeverte.com).


A key Route verte development partner since the outset, the Government of Québec is of course associated with this summer’s official inauguration activities. Also, the companies PROXIM, a major network of independent pharmacists, and GAZ MÉTRO have agreed to serve as official sponsors, allowing various events to be scheduled throughout the summer.

Vélo Québec: promoting bicycle use in Quebec since 1967
For 40 years, Vélo Québec, a non-profit organization, has been a prominent fixture in Quebec’s bicycling landscape. The organization continuously encourages the use of the bicycle for recreation, tourism and as a means of transportation, to improve the health and well-being of people and the environment.

The Route verte concept originated with Vélo Québec Association and is being developed in collaboration with the Government of Québec, particularly Transports Québec, as well as regional partners. Vélo Québec Association is a division of Vélo Québec.

—30—


Source: Vélo Québec Association






>>>All releases